Giorgio Armani announces British actor Aaron Taylor-Johnson as the new ambassador of ACQUA DI GIÒ fragrances. Aaron Taylor-Johnson will feature in a campaign debuting on February 16th.
“ACQUA DI GIÒ embodies a way of understanding masculinity that is at once free, sensitive, and adventurous. These are all characteristics that Aaron expresses with his presence and physicality. It was this balance of mind and body that convinced me that he was the right person to represent the fragrance. Aaron has an intensity and beauty that is both self aware and emblematic of today,” said Giorgio Armani.
“His creative genius, his timeless sophistication and his impeccable taste are only a few of Mr. Giorgio Armani’s countless distinctions. I feel honoured to have been chosen to represent his iconic fragrance ACQUA DI GIÒ as its new Brand Ambassador. In fact, I have long been a fan of ACQUA DI GIÒ – for its purity and its indescribable freshness. I’ve always felt that it has that elusive combination of masculinity and sensitivity – an almost magical connection to nature and to the rejuvenating power of the sea,” added Aaron Taylor-Johnson.
Aaron Taylor-Johnson is an actor whose talent is multifaceted. His affinity for his art radiates from within; in each uniquely different role that he has embodied, his magnetic presence has captivated audiences worldwide. Aaron Taylor-Johnson’s ability to seamlessly connect with his environment and emotions epitomizes the essence of a modern and conscious masculinity, a vision deeply encapsulated by ACQUA DI GIÒ.
Acqua di Giò Parfum: A new deep & intense freshness, refillable on all formats. The new powerful fragrance is distinguished by its incense notes, which bring an incandescent intensity to the emblematic marine notes of Acqua di Giò. The result is a charismatic, vibrant fragrance with an aura of mystery, that is representative of a rugged landscape meeting the ocean’s strength and immensity. A new preciousness is evoked in the bottle’s design, with the flacon’s sleek, masculine form crafted in tones of graduated black. The Acqua di Giò Parfum bottle is refillable, underlining the brand’s commitment to the environment. Chiming with this dedication to sustainability, Acqua di Giò Parfum’s eco-conception encompasses not only its refillable bottle, but also its natural and sustainably sourced ingredients. Acqua di Giò Parfum, the new powerfully addictive scent.
Available at ERA Department stores & ERA Online
